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Tackling alcohol abuse requires a team approach involving parents, teachers,
community organizations, law enforcement officials, the alcohol beverage industry,
prevention authorities, beverage retailers and many others. Through the years,
Anheuser-Busch and Pearlstine Distributors have built alliances with people and
groups in these areas, as well as with state government agencies that have resulted
in the positive progress that has been achieved to prevent abuse. And, by working
together in the future, we can continue making a difference in the fight against
alcohol abuse and illegal underage drinking.
Pearlstine Distributors participates in the following Alcohol Awareness
programs:
Operation ID
To further strengthen our commitment to being part of the solution to underage
drinking, Anheuser-Busch and its distributors offer retailers training and a variety
of materials that help them check and verify valid IDs. These materials include
pocket-size "We ID Cards" that list tips on how to
spot fake IDs; driver license booklets that feature photos of valid driver licenses
from all 50 states and the Canadian provinces; and wristbands that retailers can
use to identify customers who have already shown proof of legal age. TIPS
training also includes techniques for checking and identifying valid IDs.

Speakers Bureau
The members of the Consumer Awareness & Education Speakers Bureau bring a
message of responsibility and respect for the law to students around the nation,
with the support of local wholesalers. If you are interested in hosting
a speaker, please conctact Pearlstine's Consumer Awareness & Education Coordinator
at 843-388-6800.
Good Sport
Good Sport is a communications, training and fan management
program designed to help stadium operators, team owners and
concessionaires promote a positive crowd environment. The
program can be adapted to street festivals, music concerts
and other special events that attract large crowds. Good Sport
has been used to develop successful fan-responsibility and
event-management programs for international sporting events,
including the Olympics and the World Cup games.
Local partners that have implemented the Good Sport program
are:
The North Charleston Coliseum - home of the Stingrays
Joe Riley Stadium - home of the Riverdogs
Blackbaud Stadium - home of the Battery
Alert Cab
Anheuser-Busch’s designated driver programs promote the use of designated
drivers at bars, restaurants and home parties. Consumers typically receive free
non-alcohol beverages or discounts on food from bars or restaurants in exchange
for being named the designated driver in a group. “Alert Cab”
fights drunk driving by providing bar and restaurant patrons who may have overindulged
with a free or reduced-fare cab ride home. For more information about
participating in the Alert Cab Program conctact Pearlstine's Consumer Awareness
& Education Coordinator at 843-388-6800.

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